The Client
Getworth wanted to illustrate that they give power to the seller when using their company to sell a car, that qualifying vehicles get immediate cash up front and profit when it sells.
The Campaign
Due to Getworth being quite picky about what they buy they decided to play a little tongue and cheek with what’s already out there and stand behind the cars they sell and stressing the fact that they will pay more for quality cars.
The Result
The billboard/s can be seen on the M5 highway travelling northbound towards the N1 Highway on route to Canal Walk Shopping Centre and the Northern Suburbs.
