Coca Cola Sound Wave Wall

Case Study

The Client

Coca-Cola; the worlds most recognized and popular cold drink brand; in line with their current “Sound of Happiness” campaign commissioned this unique installation at the Bayworld Aquarium in Port Elizabeth.

The Campaign

Bayworld’s perimeter wall in Port Elizabeth was painted in Coca Cola branding with a 22m long Xylophone been incorporated into the graphics creating an interesting experience where anyone who simply walks past can enjoy the Coca Cola theme song by touching the bars along the wall. This innovative installation was installed in 2014’. The Coca-Cola mural was painted on the perimeter walls of Bayworld in Port Elizabeth. This huge installation makes quite an impression on passersby, not only for its striking appearance, but because of its interactive feature. A 22m xylophone, that plays the Coke jungle when struck, was incorporated into the graphics along the beach facing wall.

The Result

This huge installation made quite an impression on passersby, not only for its striking appearance, but because of its interactive feature. Families and friends had fun sharing this experience by taking pictures and videos.

TR Photography 16

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