Tractor Outdoor "sets fire" to the the Cape Town CBD!
Tractor Outdoor "sets fire" to the the Cape Town CBD!
Tractor Outdoor have erected one of the largest building wraps in the Cape Town CBD.
This highly visible site is located on the corner of Adderley Street and Heerengracht and forms part of Sanlam Investment Managements "It's hard not to panic campaign" which has made use of building wraps around the country - At 750 square metres this site is one of the largest sites in Cape Town" says Simon Wall - Sales Director of Tractor Outdoor." "The client was looking for a location that was highly impactful and could be utilised in a creative & unique manner. We worked closely with the creative team at the Jupiter Drawing Room as well as Notabene, the client's media agency, to come up with a solution which emphasizes this unique location."
The end result was a standout example of simple and effective creative use of outdoor advertising.
Tractor Outdoor is a Cape Town based outdoor media company specialising in the creation of unique landmark outdoor advertising solutions across South Africa. "We have a long track record of successfully securing the biggest & most impactful in the Western and Eastern Cape as well as being able to develop unique outdoor media solutions according to our clients needs" Says Wall. "We pride ourselves on delivering on our clients expectations and are in the unique position of being one of the only Cape Town media companies with a formidable track record of successfully managing landmark locations in Cape Town."
print